Discover how the 9 box grid can transform your talent management strategy, with actionable insights for employee growth, promotions and retention. The post 9 box grid model for performance management appeared first on Sage Advice UK.
9 box grid model for performance management
Discover how the 9 box grid can transform your talent management strategy, with actionable insights for employee growth, promotions and retention.

Managing employee performance and potential is no small task, especially for HR teams in small and medium-sized businesses. That’s where the 9 box grid model comes in.
But what is the 9 box performance grid?
It’s a simple yet powerful tool that can help you assess, manage, and develop your team’s talent more effectively. If you’re looking to improve talent management and make data-driven decisions, this model is a great way—and transform the way you evaluate your employees.
In this article, we highlight how you can use the 9 box grid model, its pros and cons, and how to create one.
Here’s what we cover:
What is the 9 box grid model?
This model, also known as the 9 box talent review, is a popular tool for talent management that helps businesses evaluate and categorise their employees based on two key factors: how they’re performing now and how much potential they have for the future.
It’s set up as a simple 3×3 grid, creating nine different categories that help guide decisions around employee development, promotions, and retention.
This framework helps align your talent management strategy with your business goals by looking at two areas:
- Performance: This is about how well employees hit their goals, contribute to the team, and show their skills in their current role.
- Potential: This measures how likely an employee is to grow, adapt, and take on more responsibility as time goes on.
For example, employees who are excelling in their current roles but may not have much room to grow could still be incredibly valuable where they are.
Meanwhile, high-performing employees with strong potential are seen as future leaders, ready to take on more responsibility or step into key positions.
This grid gives you a clear picture of where each employee stands now and where they could be in the future, which is helpful for making informed decisions about how to manage and support your team.
How does the 9 box grid work?
The grid looks at employees through the two key areas, as mentioned above, performance and potential.
Once you’ve assessed both of them, you’ll end up with a unique spot for each employee on the grid.

Here’s a quick look at how it breaks down:
- High performance, high potential: these are your future leaders, ready to take on bigger roles.
- High performance, medium potential: solid performers who might need a little extra push to reach their full potential.
- High performance, low potential: reliable employees who do great in their current role but aren’t looking to move much further.
- Medium performance, high potential: employees who could shine with the right development or support.
- Medium performance, medium potential: steady contributors who meet expectations but could benefit from some added motivation.
- Medium performance, low potential: people who might need clearer goals to avoid stagnation in their role.
- Low performance, high potential: employees who show promise but need more coaching or mentoring to improve.
- Low performance, medium potential: individuals who are struggling and might need a role change or a new approach.
- Low performance, low potential: employees who need urgent attention to address performance issues or explore other options.
This simple breakdown helps you spot where each person can thrive and how best to support their growth.
Pros and cons of the 9 box grid model
This is a popular tool. But, like any framework, it comes with its own set of advantages and disadvantages.
Pros
- Simplicity: the framework is easy to understand and implement, which makes it accessible for HR teams of all sizes.
- Strategic insights: it gives you a clear snapshot of your workforce, helping you identify high performers and any areas that need attention.
- Actionable outcomes: by categorising employees, you can design targeted development plans and success strategies.
- Enhanced communication: supports discussions between managers and HR teams, aligning everyone on talent development priorities.
Cons
- Subjectivity: without clear criteria, performance and potential ratings could be influenced by biases, external factors, or inconsistent evaluations.
- Static categorisation: employees’ positions on the grid may not reflect recent changes in performance or potential.
- Oversimplification: reducing talent to nine categories risks overlooking individual nuances, such as specific skills or unique contributions.
How to create a 9 box talent grid
Building this type of grid requires preparation and collaboration. Follow these steps to create an effective talent grid:
1. Define performance and potential metrics
When thinking about performance, consider things like how well employees meet their goals, the quality of their work, how they work with others, and their creativity.
For potential, focus on qualities such as leadership potential, the ability to learn new things, and problem-solving skills.
2. Gather data
To assess performance, use performance reviews, manager feedback, and clear metrics.
For potential, consider tools such as psychometric tests or 360-degree feedback to get a fuller picture.
3. Collaborate with managers
Hold talent review meetings to make sure everyone’s on the same page and to avoid any bias.
Encourage open conversations to make sure everyone agrees on where each employee should go on the grid.
4. Map employees on to the grid
Place employees in the right box based on how they perform and their potential. Make sure you can explain your choices with data and real examples.
5. Review and update regularly
Talent assessments should be a continuous process. Check the grid at least once a year to make sure it reflects any changes in performance or potential.
How to use the 9 box grid for talent management
This is a really versatile tool that goes beyond simple categorisation. Here’s how you can make the best out of it:
1. Identify high performers and future leaders
Look at the employees in the “high performance, high potential” box. Create personalised development plans, offer mentorship, and set up succession pathways to keep them engaged and motivated.
2. Support underperformers with potential
If someone has high potential but isn’t performing as well, they may need some extra support. Consider targeted coaching, clearer goals, or adjusting their role to help them overcome obstacles and reach their potential.
3. Develop tailored learning plans
The grid helps you spot skill gaps and align learning opportunities with each person’s needs. For example, offer leadership training to those with high potential or technical courses for those in mid-level roles.
4. Plan for succession
Look for employees who are ready to step into bigger roles and give them experiences that will prepare them, such as cross-functional projects and exposure to senior leadership.
5. Enhance team dynamics
Share the grid with managers to make sure everyone’s on the same page about team strengths and areas for improvement. Use it to build diverse teams with a mix of skills and potential.
6. Communicate transparently
While you can’t share the grid directly with employees, use the insights to guide open, honest feedback conversations. Make sure employees know their strengths and understand where they can grow.
Tips for successful implementation
- Avoid biases: use objective data and gather input from different perspectives to keep personal biases out of the evaluation process.
- Train managers: offer training to help managers assess performance and potential in a consistent and fair way.
- Link to business goals: make sure the grid aligns with your company’s overall goals, so talent management efforts contribute to the bigger picture.
- Monitor progress: keep track of how development plans are working and make adjustments when necessary to ensure employees are on the right path.
Example: Applying the 9 box grid in a medium-sized business
Imagine you’re part of the HR team at a mid-sized marketing agency and you’ve just started using the 9-box grid to assess your employees.
During your talent review, you discover three key insights:
- High performance, high potential: a junior account manager shows great leadership potential, so you create a personalised development plan that includes shadowing senior leaders and attending leadership training to help them grow.
- Medium performance, high potential: a creative designer is great with their craft but struggles with deadlines. You pair them with a mentor to work on time management and offer project management training to help them stay on track.
- Low performance, low potential: an administrative assistant is struggling despite extra support. After a frank conversation, you both agree that exploring other roles might be a better fit for their skills.
When you address these individual situations in a thoughtful way, you can keep valuable talent, boost overall team performance, and get the best out of everyone on your team.
Final thoughts
The 9 box grid model is a great method for helping your HR team move beyond simple evaluations, and truly understand where your employees stand in terms of both performance and potential.
By taking a strategic approach to using this tool, you can identify key areas for development, building a stronger, more capable workforce that drives your business in the right direction.
If you’re looking for ways to enhance your talent management strategy, it’s worth giving this method a go to see how it can help you make more informed decisions and support your team’s growth.
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