The US life and annuity industry experienced remarkable growth from 2022 to 2024, with record sales, expanding margins, and strong capital inflows. However, as we moved into 2025, early signs of a slowdown began to emerge. While it might be tempting to assume that 2026 will revert to the favorable conditions of 2024, I believe… Beyond the boom: 8 strategic priorities for life & annuity executives in 2026

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