2024-03-26. In the past year, Tamedia strategically implemented content sourcing and production automation, which has led to a significant expansion of its hyperlocal newsletter portfolio in communities with as few as 5000 inhabitants. This growing portfolio now offers personalized and flexible distribution of local content, reaching up to 40% of the inhabitants in the serviced communities, with engagement rates well above average. The post Expanding hyperlocal coverage: Tamedia grows its local newsletter portfolio with automation appeared first on WAN-IFRA.

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