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Assisted Living

New Demand Dynamics Could Alter Industry’s Assisted Living Vs. Independent Living Balance

New Demand Dynamics Could Alter Industry’s Assisted Living Vs. Independent Living Balance

This article is part of your SHN+ subscription During last week’s Q2 2023 earnings call, Brookdale Senior Living (NYSE: BKD) CEO Cindy Baier characterized the company’s focus on higher-acuity settings as a competitive differentiator. “Our diverse portfolio of communities,...

This article is part of your SHN+ subscription

During last week’s Q2 2023 earnings call, Brookdale Senior Living (NYSE: BKD) CEO Cindy Baier characterized the company’s focus on higher-acuity settings as a competitive differentiator.

“Our diverse portfolio of communities, with a higher mix of assisted living and memory care, sets us apart from the industry, which is skewed towards lower-acuity products,” she said.

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The post New Demand Dynamics Could Alter Industry’s Assisted Living Vs. Independent Living Balance appeared first on Senior Housing News.

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