This post is part of a series written by contributors to Imagining
Transmedia, a new book of essays published by the MIT Press. The book
explores how transmedia techniques are being used in a wide range of
settings, from entertainment and education to health care, journalism,
politics, urban planning, and more.
How do we think about stories and what it means to imagine a world together
when the pathways for telling, sharing, and reacting to those stories are
constantly shifting and bleeding into one another? When that shared
narrative universe is massively distributed, debated, and collectively
infused with the energy and attention of thousands or millions of people?
These are the questions at the heart of our new book Imagining Transmedia,
the culmination of over a decade of intensive mucking about in transmedia
storytelling at the Center for Science and the Imagination at Arizona State
University. I’d like to tell you a story about how we got here.